Right in the middle of the social media choices you make every day is a little gem that could lend huge results for your professional life. It’s called LinkedIn. And the big question is – do you use LinkedIn to its fullest extent?
LinkedIn has grown to be quite a lucrative and useful tool over the last 10 years, but are you fully utilizing it for all it can do for you?
Here are different ways that successful people all over are using the power of LinkedIn to put their best asset forward – themselves.
Optimizing Your LinkedIn Profile
One of our dear friends lost her job of many years and was looking for a new home to suit her talents. Instead of just applying for jobs through LinkedIn or going other traditional routes, she gathered about five high-profile people on LinkedIn that were in her industry and who she looked up to the most. She then went line-by-line on each profile and looked for patterns in key terms for her industry that appeared in their profiles.
Optimizing her profile for those terms significantly boosted her status and got the attention of people who could connect her to an even better opportunity!
Showing Off Your Business
You don’t just have to be in the market for a job to get the most use out of LinkedIn. It can also be super useful for showing off what your business can do, leading to potential partnerships down the line and growing standing with colleagues.
Use your business profile to show off what your company is doing – even a short blurb once a week is sufficient enough to get your contacts talking.
Nothing beats spending just a few minutes each day to personally reach out to your LinkedIn contacts, especially without an agenda.
With these easy LinkedIn tips, you’re well on your way to harvesting your connections and growing your network even larger.