Earlier this month, I was in Arkansas doing a custom training for the Arkansas Small Business and Technology Center, and as I prepared for the presentation – some old SEO presentations from years past showed up on my hard drive. There were several examples of Search Engine Results Pages (SERPs) from years past.
Ah – the good old days of SERPs.
These days, Google is constantly changing and customizing results. This gives users a better experience, but for those of us in digital marketing and Search Engine Optimization, it can be a nightmare.
Many clients expect us to make them rank “number one” on Google when the truth is there is no such thing as being first every time.
Below are some old screenshots of Google’s SERP – which one do you remember?
Questions about how to “rank” on Google to improve your business? Give us a call at 214-550-4310 or email firstname.lastname@example.org. We’re glad to help.
P.S. – We never guarantee rankings – we’re all about getting more relevant traffic to your site that turns into real business and increased ROI.