How Voice Search changes SEO
Voice search has exploded over the past few years. There are virtual assistants that have been developed to help the searcher find what they want. The beauty of these virtual assistants is that they’re programmed to learn from their user, and get more accurate over time. As a business owner, how does this affect you and your website? It should spur you to make your content more sophisticated, using Schema markup, micro-data and a number of other techniques.
Google won’t offer SEO Certification
Last week, Eric Enge of Stone Temple Consulting interviewed Gary Illyes of Google. When pressed whether his company would offer SEO certification, Gary said that Google won’t offer SEO certification. Maybe they’re afraid of giving away the keys to SEO success. Search Engine Academy Texas offers SEO training classes that teach marketers and small business owners how to be more effective digital marketers.
Links Businesses Should Acquire in 2016
Speaking of small business owners, here are some practical ways that businesses can acquire links in 2016. By following some of these tips, business owners can gain more exposure online. Start your year off by building the right connections and helping your business and your site #win!