Are there any SEO Shortcuts?
If you want to improve your SEO, but don’t want to wait months to see results, Search Engine Journal can help. SEO shortcuts are discouraged, but there are some tactics that should help boost your SEO. Tips include making sure you have a mobile-optimized site, a sitemap, reasonable load time, and more.
How Do My Customers Buy from Me?
Do you know how your customers discover you online? Do you know how they make that journey from awareness to conversion? Analytics programs can help you evaluate the process your customers go through, and find common trends. Rand Fishkin’s Whiteboard Friday teaches you how to thoroughly research this process.
How Does that Local SEO Stuff Work?
If you’ve ever tried selling your Local SEO expertise, you’ve probably encountered some blank stares from confused business people. Many of us enjoy having a plan and like to see how to get from Point A to Point B. Local SEO depends on many variables, which makes it tricky to break down and explain to clients.